{"title":"IVG Original 50\/50","description":"\u003c!-- ABOUT --\u003e\n\u003ch2\u003eAbout IVG Original 50\/50 freebase vape juice\u003c\/h2\u003e\n\u003cp\u003eThe 50\/50 in the name refers to the VG\/PG ratio. Propylene glycol (PG) at 50% carries the flavour clearly and provides the throat hit sensation. Vegetable glycerine (VG) at 50% produces vapour and softens the draw. This balance makes IVG 50\/50 one of the most versatile vape juice formats available, it works across starter kits, pen-style devices and refillable pod kits with coils rated above 1 ohm, and can even be used in sub-ohm kits at lower wattages up to around 40W.\u003c\/p\u003e\n\u003cp\u003eFreebase nicotine delivers a stronger, more immediate throat hit than nicotine salt at equivalent strengths. The three strengths available — 3mg, 6mg and 12mg — cover light, moderate and heavier nicotine needs. New vapers switching from cigarettes typically start at 12mg and reduce over time. Vapers who prefer a gentler hit or already have lower nicotine intake often prefer 6mg or 3mg. Unlike nic salts which go up to 20mg, freebase at these strengths works well in standard coil devices without being harsh.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0370\/0175\/6811\/files\/el-ivg-original-50-50-cat.png?v=1775651082\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch2\u003eIVG 50\/50: key details\u003c\/h2\u003e\n\u003cdiv class=\"el-table-wrap\"\u003e\n\u003ctable\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth scope=\"col\"\u003eDetail\u003c\/th\u003e\n\u003cth scope=\"col\"\u003eSpecification\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eBottle size\u003c\/td\u003e\n\u003ctd\u003e10ml\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNicotine strengths\u003c\/td\u003e\n\u003ctd\u003e3mg, 6mg and 12mg\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNicotine type\u003c\/td\u003e\n\u003ctd\u003eFreebase nicotine\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eVG\/PG ratio\u003c\/td\u003e\n\u003ctd\u003e50\/50\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBest for\u003c\/td\u003e\n\u003ctd\u003eStarter kits, pen-style vapes, refillable MTL pod kits\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMade in\u003c\/td\u003e\n\u003ctd\u003eUK\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCompliance\u003c\/td\u003e\n\u003ctd\u003eUK TPD compliant\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c!-- FLAVOURS --\u003e\n\u003ch2\u003eIVG Original 50\/50 freebase vape juice flavours\u003c\/h2\u003e\n\u003cp\u003eAll 10 flavours are available in 3mg, 6mg and 12mg. The flavour name links to the product.\u003c\/p\u003e\n\u003ch3\u003eFruit flavours\u003c\/h3\u003e\n\u003cdiv class=\"el-table-wrap\"\u003e\n\u003ctable\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth scope=\"col\"\u003eFlavour\u003c\/th\u003e\n\u003cth scope=\"col\"\u003eTaste profile\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003ca href=\"\/products\/ivg-50-50-freebase-strawberry-watermelon-vape-juice\"\u003e\u003cstrong\u003eStrawberry Watermelon\u003c\/strong\u003e\u003c\/a\u003e\u003c\/td\u003e\n\u003ctd\u003eA bright, refreshing blend of juicy strawberries and crisp watermelon\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003ca href=\"\/products\/ivg-50-50-freebase-strawberry-sensation-vape-juice\"\u003e\u003cstrong\u003eStrawberry Sensation\u003c\/strong\u003e\u003c\/a\u003e\u003c\/td\u003e\n\u003ctd\u003eFresh, sweet strawberries with a cool sensation for a fruity treat\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003ca href=\"\/products\/ivg-50-50-freebase-sour-green-apple-vape-juice\"\u003e\u003cstrong\u003eSour Green Apple\u003c\/strong\u003e\u003c\/a\u003e\u003c\/td\u003e\n\u003ctd\u003eZesty and tangy green apple with a bold sour kick\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003ch3\u003eBerry and Citrus flavours\u003c\/h3\u003e\n\u003cdiv class=\"el-table-wrap\"\u003e\n\u003ctable\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth scope=\"col\"\u003eFlavour\u003c\/th\u003e\n\u003cth scope=\"col\"\u003eTaste profile\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003ca href=\"\/products\/ivg-50-50-freebase-summer-blaze-vape-juice\"\u003e\u003cstrong\u003eSummer Blaze\u003c\/strong\u003e\u003c\/a\u003e\u003c\/td\u003e\n\u003ctd\u003eSicilian lemonade infused with mixed summer berries, a fan favourite\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003ca href=\"\/products\/ivg-50-50-freebase-riberry-lemonade-vape-juice\"\u003e\u003cstrong\u003eRiberry Lemonade\u003c\/strong\u003e\u003c\/a\u003e\u003c\/td\u003e\n\u003ctd\u003eCrushed blackcurrants and wild berries paired with refreshing lemonade\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003ca href=\"\/products\/ivg-50-50-freebase-blue-raspberry-vape-juice\"\u003e\u003cstrong\u003eBlue Raspberry\u003c\/strong\u003e\u003c\/a\u003e\u003c\/td\u003e\n\u003ctd\u003eTangy, bold blue raspberry with a sweet fruity punch\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003ca href=\"\/products\/ivg-50-50-freebase-forest-berries-ice-vape-juice\"\u003e\u003cstrong\u003eForest Berries Ice\u003c\/strong\u003e\u003c\/a\u003e\u003c\/td\u003e\n\u003ctd\u003eMixed wild forest berries with a cool refreshing menthol exhale\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003ch3\u003eIce and Menthol flavours\u003c\/h3\u003e\n\u003cdiv class=\"el-table-wrap\"\u003e\n\u003ctable\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth scope=\"col\"\u003eFlavour\u003c\/th\u003e\n\u003cth scope=\"col\"\u003eTaste profile\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003ca href=\"\/products\/ivg-50-50-freebase-tropical-ice-vape-juice\"\u003e\u003cstrong\u003eTropical Ice\u003c\/strong\u003e\u003c\/a\u003e\u003c\/td\u003e\n\u003ctd\u003eExotic tropical fruits including kiwi and watermelon over a bed of ice\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003ca href=\"\/products\/ivg-50-50-freebase-frozen-cherries-vape-juice\"\u003e\u003cstrong\u003eFrozen Cherries\u003c\/strong\u003e\u003c\/a\u003e\u003c\/td\u003e\n\u003ctd\u003eRich dark cherries with an intensely cool frozen finish\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003ca href=\"\/products\/ivg-50-50-freebase-ice-menthol-vape-juice\"\u003e\u003cstrong\u003eIce Menthol\u003c\/strong\u003e\u003c\/a\u003e\u003c\/td\u003e\n\u003ctd\u003eClean, pure menthol with an icy blast for a classic refreshing vape\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c!-- FREEBASE VS NIC SALT --\u003e\n\u003ch2\u003eIVG 50\/50 freebase vs IVG Intense Salts: which should I choose?\u003c\/h2\u003e\n\u003cdiv class=\"el-table-wrap\"\u003e\n\u003ctable\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth scope=\"col\"\u003eIVG Original 50\/50 Freebase\u003c\/th\u003e\n\u003cth scope=\"col\"\u003eIVG Intense Salts\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e3mg, 6mg and 12mg nicotine\u003c\/td\u003e\n\u003ctd\u003e10mg and 20mg nicotine\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eStronger, more immediate throat hit\u003c\/td\u003e\n\u003ctd\u003eSmoother throat hit at higher strengths\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFreebase nicotine\u003c\/td\u003e\n\u003ctd\u003eNicotine salt\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWorks in starter kits and sub-ohm devices up to 40W\u003c\/td\u003e\n\u003ctd\u003eMTL pod kits and low-wattage devices only\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBest for vapers who prefer a traditional throat hit\u003c\/td\u003e\n\u003ctd\u003eBest for vapers who want fast nicotine with a smooth draw\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c!-- WHY BUY --\u003e\n\u003ch2\u003eBuy IVG Original 50\/50 vape juice from e-liquids.com\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eAll 10 IVG 50\/50 flavours in stock in 3mg, 6mg and 12mg\u003c\/li\u003e\n\u003cli\u003eSame award-winning IVG flavour recipes as the nic salt and shortfill ranges\u003c\/li\u003e\n\u003cli\u003eFree UK delivery on all orders over £20\u003c\/li\u003e\n\u003cli\u003eSame-day dispatch on orders placed before cut-off\u003c\/li\u003e\n\u003cli\u003eAll products genuine, UK-made and TPD compliant\u003c\/li\u003e\n\u003cli\u003eUK-based customer team on 0121 272 2900\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0370\/0175\/6811\/files\/el-ivg-original-50-50-split.png?v=1775651081\" alt=\"\"\u003e\u003c\/p\u003e\n\u003c!-- FAQ WITH INLINE SCHEMA --\u003e\n\u003cdiv itemtype=\"https:\/\/schema.org\/FAQPage\" itemscope=\"\"\u003e\n\u003ch2\u003eIVG Original 50\/50 vape juice: frequently asked questions\u003c\/h2\u003e\n\u003cdiv itemtype=\"https:\/\/schema.org\/Question\" itemprop=\"mainEntity\" itemscope=\"\"\u003e\n\u003ch3 itemprop=\"name\"\u003eWhat devices is IVG 50\/50 vape juice compatible with?\u003c\/h3\u003e\n\u003cdiv itemtype=\"https:\/\/schema.org\/Answer\" itemprop=\"acceptedAnswer\" itemscope=\"\"\u003e\n\u003cp itemprop=\"text\"\u003eIVG 50\/50 freebase vape juice works in starter kits, pen-style vapes and refillable MTL pod kits with coils rated above 1 ohm. It can also be used in sub-ohm devices and tanks at lower wattage outputs up to around 40W. It is one of the most versatile e-liquid formats available and suits a wide range of devices.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv itemtype=\"https:\/\/schema.org\/Question\" itemprop=\"mainEntity\" itemscope=\"\"\u003e\n\u003ch3 itemprop=\"name\"\u003eWhat is the difference between IVG 50\/50 and IVG Intense Salts?\u003c\/h3\u003e\n\u003cdiv itemtype=\"https:\/\/schema.org\/Answer\" itemprop=\"acceptedAnswer\" itemscope=\"\"\u003e\n\u003cp itemprop=\"text\"\u003eIVG 50\/50 uses freebase nicotine in 3mg, 6mg and 12mg strengths. It delivers a stronger, more immediate throat hit and works in a wider range of devices including sub-ohm kits. IVG Intense Salts use nicotine salt in 10mg and 20mg strengths, absorb faster into the body and deliver a smoother throat hit at higher strengths. Intense Salts are better for MTL pod kits only. The 50\/50 range is better if you want a traditional freebase throat hit or need to use a sub-ohm device.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv itemtype=\"https:\/\/schema.org\/Question\" itemprop=\"mainEntity\" itemscope=\"\"\u003e\n\u003ch3 itemprop=\"name\"\u003eWhich nicotine strength should I choose for IVG 50\/50?\u003c\/h3\u003e\n\u003cdiv itemtype=\"https:\/\/schema.org\/Answer\" itemprop=\"acceptedAnswer\" itemscope=\"\"\u003e\n\u003cp itemprop=\"text\"\u003e12mg suits heavier smokers or vapers who want a noticeable throat hit and strong nicotine satisfaction. 6mg is a good middle ground for moderate smokers and vapers stepping down from higher strengths. 3mg suits light smokers or vapers who are at a low nicotine level and want mostly flavour from their vape.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c!-- SILO NAV --\u003e\n\u003ch2\u003eMore IVG vape juice\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/ivg-intense-salts\"\u003eIVG Intense Salts: nic salt vape juice in 10mg and 20mg\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/ivg-100ml-shortfill\"\u003eIVG 100ml Shortfill: 70\/30 high VG e-liquid for sub-ohm tanks\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/ivg-vape-juice\"\u003eIVG vape juice: full range\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/ivg\"\u003eIVG full range including prefilled pod kits\u003c\/a\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","products":[{"product_id":"ivg-50-50-freebase-blue-raspberry-vape-juice","title":"IVG Blue Raspberry 50\/50 Vape Juice","description":"\u003cp\u003eFeatures\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e10ml Bottles\u003c\/li\u003e\n\u003cli\u003eAvailable in 3mg, 6mg and 12mg\u003c\/li\u003e\n\u003cli\u003eDevice Required: Pod Kits \/ Starter Kits \/ Mouth to Lung\u003c\/li\u003e\n\u003cli\u003eAvailable in 10 flavours\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"IVG","offers":[{"title":"3mg","offer_id":56727489741182,"sku":"IVG50BRBI3-FB","price":3.49,"currency_code":"GBP","in_stock":true},{"title":"6mg","offer_id":56727489773950,"sku":"IVG50BRBI6-FB","price":3.49,"currency_code":"GBP","in_stock":true},{"title":"12mg","offer_id":56727489806718,"sku":"IVG50BRBI12-FB","price":3.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0370\/0175\/6811\/files\/blue-raspberry-3mg-50-50-e-liquid-by-ivg.jpg?v=1766494131"},{"product_id":"ivg-50-50-freebase-forest-berries-ice-vape-juice","title":"IVG Forest Berries Ice 50\/50 Vape Juice","description":"\u003cp\u003eFeatures\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e10ml Bottles\u003c\/li\u003e\n\u003cli\u003eAvailable in 3mg, 6mg and 12mg\u003c\/li\u003e\n\u003cli\u003eDevice Required: Pod Kits \/ Starter Kits \/ Mouth to Lung\u003c\/li\u003e\n\u003cli\u003eAvailable in 10 flavours\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"IVG","offers":[{"title":"3mg","offer_id":56727639720318,"sku":"IVG50FBI3-FB","price":3.49,"currency_code":"GBP","in_stock":true},{"title":"6mg","offer_id":56727639753086,"sku":"IVG50FBI6-FB","price":3.49,"currency_code":"GBP","in_stock":true},{"title":"12mg","offer_id":56727639785854,"sku":"IVG50FBI12-FB","price":3.49,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0370\/0175\/6811\/files\/forest-berries-ice-3mg-50-50-e-liquid-by-ivg.jpg?v=1766494279"},{"product_id":"ivg-50-50-freebase-frozen-cherries-vape-juice","title":"IVG Frozen Cherries 50\/50 Vape Juice","description":"\u003cp\u003eFeatures\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e10ml Bottles\u003c\/li\u003e\n\u003cli\u003eAvailable in 3mg, 6mg and 12mg\u003c\/li\u003e\n\u003cli\u003eDevice Required: Pod Kits \/ Starter Kits \/ Mouth to Lung\u003c\/li\u003e\n\u003cli\u003eAvailable in 10 flavours\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"IVG","offers":[{"title":"3mg","offer_id":56727644012926,"sku":"IVG50FC3-FB","price":3.49,"currency_code":"GBP","in_stock":false},{"title":"6mg","offer_id":56727644045694,"sku":"IVG50FC6-FB","price":3.49,"currency_code":"GBP","in_stock":false},{"title":"12mg","offer_id":56727644078462,"sku":"IVG50FC12-FB","price":3.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0370\/0175\/6811\/files\/frozen-cherries-3mg-50-50-e-liquid-by-ivg.jpg?v=1766494307"},{"product_id":"ivg-50-50-freebase-ice-menthol-vape-juice","title":"IVG Ice Menthol 50\/50 Vape Juice","description":"\u003cp\u003eFeatures\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e10ml Bottles\u003c\/li\u003e\n\u003cli\u003eAvailable in 3mg, 6mg and 12mg\u003c\/li\u003e\n\u003cli\u003eDevice Required: Pod Kits \/ Starter Kits \/ Mouth to Lung\u003c\/li\u003e\n\u003cli\u003eAvailable in 10 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